Zwift Academy/CANYON//SRAM racing partnership confirmed return for 2017

Zwift Academy/CANYON//SRAM racing partnership confirmed return for 2017

Following on from last year’s success, Zwift and CANYON//SRAM are looking to build the Zwift Academy program further, with long term plans in place to help grow its participation numbers well past 3500 and create the world’s largest community of female cyclists.

The announcement coincides with 2016 Zwift Academy winner, Leah Thorvilson, joining her new CANYON//SRAM teammates and management in Adelaide for the start for the 2017 UCI World Tour season.

Registrations for year 2 of the Zwift Academy are expected to open in June, with the qualification phase starting in September. In keeping with the 2016 program, participants will be tasked to complete a range of group rides, training rides and structured training programs. The biggest change for 2017 will be the introduction of eRacing to the semi-final stage in November.

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“eSport is coming to cycling and Zwift is leading the charge. Introducing a racing component to Zwift Academy provides the judges with another important evaluation component” offered Eric Min, Zwift founder & CEO. “Zwift Academy racing will be an ideal testing ground for measuring and gauging new talent in a fair, effective, competitive environment.”

Min also revealed Zwift are in talks to establish a CANYON//SRAM eRacing development team for the 2018 season. “This is a natural progression for Zwift and CANYON//SRAM Racing. This new and unique project will ease many of the budget constraints in women’s cycling by allowing rider talent to be developed online, in many geographies, and within a team structure.”

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Three 2017 Zwift Academy finalists will be invited to the Canyon//SRAM Racing team camp at the end of 2017.

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